7 Things A Good Business Should Have

The essence of a business is to make money. Even when your intention is to make money, you might either not be able to make as much as expected or you won’t achieve success in your business.

So many businesses have come crashing down because of a lack of certain things. I want to put you through some of these things required to make sure your business is a big hit. If you concentrate on and strengthen these areas, your business will be irresistible.

So before you decide to start a business or you are already running a business, consider these 7 things-

1. A good business plan

2. A dapper website

3. Nice business card

4. Your super team

5. Great marketing strategy

6. An intelligent payment structure

7. Excellent customer service

1. A Good Business Plan

 

Everything about your business lies on this particular aspect. The general idea of your business can only work when you have a good business plan. Your business plan must have a vision statement, mission statement, financial plan and targets. A good business plan keeps you within your intended goal. It helps you not lose track of what your business is.

Keeping your mission and vision in mind builds your confidence, pushes you to do more, and makes you have the yearning to satisfy your customers more and more.

You also need to draw out a plan for how much your business would cost, how much you will spend and earn annually.

Your plan should have targets which should be achieved within a stipulated time frame. These targets could be marketing targets, investments, customer service etc.

Revisit this plan as often as every three months as a constant reminder to what you want to do. And don’t forget to make your plan flexible because once in a while you’ll need to add and remove certain things when the business is finally on its feet.

2. Dapper Website

A good business should have a website. A website helps you to reach the internet world, the world where your physical business location cannot reach. It increases your chances of getting more opportunities, more customers, and more money. Your website should have a great design, easy to navigate by visitors, contain an ‘about us’ and ‘contact us’ page. It must also have a place where your customers can buy your products without stress and a good payment method to enable customers pay money easily.

To create a very good website, hand over the job to an expert (web designer) or create it yourself provided you give it a nice design and get it to function properly.

3. Nice Business Card

A good business card should contain your contact information and a brief list of the services your business renders. Its design should be attractive and must project your business. You wouldn’t want potential clients to not know what your business is about, so you must give your business card the ability to sell your business.

4. Your Super Team

While you can run a business on your own, a super team makes the process a whole lot more easy and efficient. The strength of a team cannot be underestimated. A team would help bring up various ideas and thus trigger huge growth in your business.

Assign individuals to take charge of certain aspect of the business- finance, media, marketing etc.

5. Great Marketing Strategy

For you to achieve success in this very important area, take note of the following:

-          Customer needs

Before you operate, your customer need is very paramount. You must know in what area your customer should be served. Your goal should be to make sure that you give to your customer what he/she is really interested in.

 -          Financial Structure

Know about your financial structure, your expenses, product overview, cost of service to customers. Do not let this out of your sight. You must constantly be informed on how your finance is going.

-          Communication

Spread the word, reach out to your potential customers through social networks, digital media, broadcast advertisements, event sponsorship and direct mail. Contact clients, let them know what you are doing. Let them know when you are adding something new or taking something out of your product. It is very essential to communicate and keep in touch with your customers as often as possible.

6. An Intelligent Payment Structure

You must have a plan for your team. Payments can be a big issue when you don’t plan for it. Make sure you are able to pay your staff as soon as it’s time to get them paid. Have an intelligent payment structure and don’t make it one that will be detrimental to the growth of your company.


7. Excellent Customer Service

Sending customers away isn’t what you want for your business, therefore a excellent customer service should be your aim. Ask your customers what they want. Take reviews from time to time, treat them with respect and satisfy their needs while you make money out of them. It doesn’t seem right to make money from your customers and not give them a brilliant service. They will go away.

You must make sure everything is set right to build an outstanding company.